Review: Carl J. Schramm – Burn the Business Plan (S)

Burn the Business Plan
What Great Entrepreneurs Really Do
Carl J. Schramm

“Schramm explains that the importance of a business plan is only one of the many misconceptions about starting a company. Another is the myth of the kid genius—that all entrepreneurs are young software prodigies. In fact, the average entrepreneur is thirty-nine years old and has worked in corporate America for at least a decade. Schramm discusses why people with work experience in corporate America have an advantage as entrepreneurs. For one thing, they often have important contacts in the business world who may be customers for their new service or product. For another, they often have the opportunity to strategize with knowledgeable people and get valuable advice.”

I quite enjoyed this book and I’m giving it a solid 4 stars. It provides a refreshing take on business and entrepreneurship, shedding light on the real struggles in a down-to-earth way. The stories are cool, especially the ones about businesses hitting the skids after years of hustling – kind of a bummer but definitely eye-opening.

Now, let’s talk real talk – the book had a bit of a slow start. The “why start a company” section? Meh. I could’ve used less of that. But hey, it rallied and got awesome towards the end. It’s a gem for anyone in the business game, especially if you’re just starting out. Forget the textbook stuff; this is some more realistic ideas of building a business from scratch. It is a reflective and impactful piece that can dispel numerous misconceptions about entrepreneurship, the pleasures of managing a business, and various other aspects.

If the idea of an MBA ever creeps into my mind, I’ll flip through this book again for a reality check. If you’re hustling in business or dipping your toes, this book’s got your back. If you love entrepreneurship, this is definitely the book for you! It’s not a perfect five, but it’s damn close and definitely worth a read. 4 stars.

Review: Bina Venkataraman – The Optimist’s Telescope (S)

The Optimist’s Telescope: Thinking Ahead in a Reckless Age
Bina Venkataraman

“A trailblazing exploration of how we can think more strategically and effectively about the future–our own, our family’s, and our society’s. Many of us never learned–or have forgotten–how to make smart, long-term decisions, so we avoid making them. In a world where immediate satisfaction is the norm, it’s easy to do. Whether it’s decisions about our health (our chronic overuse of antibiotics has triggered a shocking rise in immunity to them), our finances (20% of us have nothing saved for retirement), or our jobs (we slash R and D to improve short-term balance sheets and then can’t keep pace with competitors), we avoid mastering the skills to make smart choices about the future. Yet today more than ever, we need to understand how to make such choices–for ourselves, our families, and the world.”

Considering that the book is titled “Optimist” it did not leave me feeling optimistic, as it primarily focuses on a pessimistic view of the future. While I comprehend its message, it fails to inspire motivation for future action.

Despite some historical tales and scientific insights, the book’s structure feels all over the place, leaving you a bit lost amidst the mishmash of stories tied to future thinking. It does have its engaging moments, but there are also some political and dull sections.

The book doesn’t deliver on its promise of offering tips on staying optimistic and thinking ahead, as suggested by its subtitle. Instead, it takes a gloomier approach to what’s coming our way. If you’re looking for strategies or fresh ideas on changing your mindset when dealing with current and future challenges, you won’t find them here.

In a nutshell, “The Optimist’s Telescope” may leave you feeling a bit let down, as it doesn’t provide the practical guidance or inspiration needed to tackle the uncertainties of the future, although a need to discuss the topic. I’d give it a 2.5 star rating.

Review: Robert I. Sutton – Good Boss, Bad Boss (S)

Good Boss, Bad Boss
How to Be the Best… And Learn from the Worst
Robert I. Sutton

“If you are a boss who wants to do great work, what can you do about it? Good Boss, Bad Boss is devoted to answering that question. Stanford Professor Robert Sutton weaves together the best psychological and management research with compelling stories and cases to reveal the mindset and moves of the best (and worst) bosses. This book was inspired by the deluge of emails, research, phone calls, and conversations that Dr. Sutton experienced after publishing his blockbuster bestseller The No Asshole Rule. He realized that most of these stories and studies swirled around a central figure in every THE BOSS.”

The way the book is set up didn’t quite click with me. The chapters and sections felt a bit all over the place, and I couldn’t really see the clear connections between them. It’s like everything just melted together without any standout points. A bunch of it was things I’ve seen and heard a million times before – nothing groundbreaking, just common sense stuff. I guess if you’re new to this kind of thing, it’s a decent overview that gets you thinking, but it doesn’t dive deep into anything and tends to repeat itself here and there.

I also noticed some contradictions that made me scratch my head. My advice? Take what you like and leave the rest. There’s some humor in there, but I didn’t always catch the punchline.

It’s nice to see someone trying to make the whole work and management scene better with their examples and tips. They’re onto something when they say pretty much everyone can relate because we’ve all had a boss, have a boss, or are the boss. So, there’s some wisdom in there for sure. If you’re into business and leadership books or just want to up your boss game, “Good Boss, Bad Boss” is a solid stash of info that goes down easy and I recommend it for those getting into management. 3 stars.

Review: Donald Roos & Anne de Bruijn – Don’t Buy this Book (S)

Don’t Buy this Book: Entrepreneurship for Creative People
Donald Roos, Anne de Bruijn

“The sequel to the highly successful Don’t Read This Book – Time Management for Creative People. Like its predecessor, it uses the “To Don’t List” method to help you make the right choices – choices that help you achieve your goals as a creative entrepreneur. Don’t Buy This Book walks through the necessary steps: testing your idea, getting it ready for business, and building on it. It covers everything you need to get started or improve your business as a creative and offers practical exercises to clarify who you want to be as an entrepreneur.”

I should have listened to the cover and not bought the book! It’s a quick read, throws some good ideas your way, but let’s be real, it’s not the be-all and end-all of entrepreneurship guides. This is more like an Instagram-worthy motivational pep talk with quotes galore. They toss around some practical questions to get your brain working, but don’t expect actual answers – it’s more like a brainstorming session without a whiteboard.

Sure, there are snippets about some companies, but they barely scratch the surface. Oh, and they keep bringing up their first book, “Don’t Read This Book,” but don’t stress – you don’t need to read it for this one to make sense. It’s not really a sequel.

If you’re just dipping your toes into the entrepreneurial pool and need a little inspiration, go ahead and give it a shot. But if you’re after the real deal, check out “Twelve and a Half” by Gary Vaynerchuk. My verdict? Two stars – it’s okay, but nothing to write home about.

Review: Luc de Brabandere & Alan Iny – Thinking in New Boxes (S)

Thinking in New Boxes
A New Paradigm for Business Creativity
Luc de Brabandere and Alan Iny

“When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters. LIGHTERS? With an idea that seemed crazy at first, that bright executive, instead of seeing BIC as a pen company—a business in the PEN “box”—figured out that there was growth to be found in the DISPOSABLE “box.” And he was right. Now there are disposable BIC lighters, razors, even phones. The company opened its door to a host of opportunities.”

“Thinking in New Boxes: A New Paradigm for Business Creativity” is a must-read for small business owners and entrepreneurs searching for fresh ideas and the next big leap in their ventures. This book serves as an invaluable resource for those eager to unlock their creative potential and break free from conventional thinking.

One of the book’s standout features is its collection of examples and engaging exercises that explain the framework it introduces. The author uses practical examples of the concepts, making it easy to grasp each step of the process. I also enjoyed the fictional video game company that you follow through the creative process.

I found that this book provides insights on innovative thinking, making you want to challenge the status quo. It reminds us that just because something has always been done a certain way, it doesn’t mean it’s the right way, the best way, or the only way. This shift in perspective is vital for entrepreneurs and business owners looking to evolve and adapt in today’s ever changing market.

I noticed that the book was somewhat lengthy, featuring occasional repetition and unnecessary details. Trimming down the content in a more concise and impactful manner without compromising the core message would have been better.

Overall, I believe this book is an essential read for business owners seeking to ignite their creative thinking and explore uncharted territories. Despite its length, the book offers valuable insights, practical exercises, and a narrative that benefits anyone looking to innovate in the business world. 4 stars.

Review: Larry Bossidy & Ram Charan – Execution (S)

Execution
The Discipline of Getting Things Done
Larry Bossidy & Ram Charan with Charles Burck

“Execution shows how to link together people, strategy, and operations, the three core processes of every business. Leading these processes is the real job of running a business, not formulating a “vision” and leaving the work of carrying it out to others. Bossidy and Charan show the importance of being deeply and passionately engaged in an organization and why robust dialogues about people, strategy, and operations result in a business based on intellectual honesty and realism.”

I couldn’t shake the feeling that this book is showing its age. It’s clearly targeted at those super high-level corporate giants, which might not sit well with folks from smaller or less traditional companies. If you’re not in a place where you can delegate tasks to an army of direct reports, you might feel a bit left out.

My biggest gripe is that the book remains stubbornly high-level throughout. It’s a bit like listening to a long-winded lecturer who uses too many big words without giving you much actionable advice. I even found myself skipping over some parts because they felt like they were going around in circles. And sadly, “Execution” doesn’t bring anything particularly groundbreaking to the table – it feels like business textbook material.

The central theme revolves around setting expectations and holding people accountable, which is a solid concept. The book is a broken record on scrutinizing business plans and making sure people are doing what they said they would. It lacks clear, practical steps on how to do this effectively.

As I trudged into Part 3, I was hoping for more detailed examples to illustrate the execution process. But, to my disappointment, there were only a few of these, and they didn’t provide the guidance I was looking for.

I felt like I didn’t get much out of “Execution.” I had read another business book recently that blew me away (Twelve and a Half), so maybe my expectations were a tad too high. Given my experience, I can’t wholeheartedly recommend this one. On a different day, I might give it three stars, but for now, it’s a two-star read for me.

Review: Gary Vaynerchuk – Twelve and a Half (S)

Twelve and a Half
Leveraging the Emotional Ingredients Necessary for Business Success
Gary Vaynerchuk

“In his sixth business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk explores the twelve essential emotional skills that are integral to his life—and business—success and provides today’s (and tomorrow’s) leaders with critical tools to acquire and develop these traits. This iconoclastic book will help you refine your ingredients and improve your leadership capabilities. When implemented in the proper situation, these ingredients can help leaders land promotions, retain core employees, move faster than competitors, win the loyalty of customers, and build successful organizations that last.”

This book landed in my life at the right moment. It’s not often that a book resonates with you to such a degree, but this one certainly did. I found myself wholeheartedly agreeing with every word, making it a truly outstanding read. The author delves into the realms of not just becoming a better manager or leader, but also provides invaluable insights into the complex terrain of navigating the workplace and climbing the corporate ladder. It sets a high bar for what a successful workplace should resemble while delivering some much-needed tough love to readers.

One of the book’s great strengths lies in the author’s ability to seamlessly blend personal anecdotes and engaging storytelling with practical advice. He draws from his own experiences and lessons learned to illustrate how the twelve and a half emotional ingredients he outlines can be cultivated by anyone to surmount challenges and attain their aspirations.

At the start I found the book to be good, but I didn’t anticipate rereading it. However, as I progressed, my perspective shifted. By the halfway point, I was already planning to revisit it in a few years, and by the end, I felt compelled to start reading it all over again.

What truly sets this book apart is the relatable scenarios it presents. As I encountered each one, I couldn’t help but think, “Yes, I’ve been there,” and the content remained entirely relevant throughout. The book excels in explaining these emotional traits and providing a roadmap for acquiring them.

“Twelve and a Half” is incredibly inspiring and uplifting. It has a remarkable ability to lift your spirits and significantly contributed to improving my state of mind at the time I read it. I wholeheartedly recommend this book to anyone seeking personal growth and achievement. This book is captivating, instructive, and eye-opening, making it a must-read for managers, entrepreneurs, and anyone interested in harnessing their emotions as a powerful tool for achieving success in the business world. The insights are a valuable resource that should not be missed! 5 stars.

Review: Bryce G. Hoffman – Red Teaming (S)

Red Teaming
Bryce G. Hoffman

“THE GAME-CHANGING APPROACH TO STRATEGY AND PLANNING THAT WILL KEEP YOUR BUSINESS AHEAD OF THE COMPETITION. Developed by the military and intelligence agencies, red teaming is a revolutionary way to stress-test strategies, flush out unseen threats and missed opportunities, and execute more successfully in an increasingly uncertain world.”

I was pretty pumped when I first saw this book because, well, it’s red! I had high hopes for an exciting read, but boy, was I let down. The beginning of the book dragged on with long-winded chapters all about military stuff. It was like the words were just sliding off the page instead of getting into my head. Sure, we needed some background info, but that was way too much. I get that the principles are based on military history, but a little less history and a little more about applications of those principles would be usefu.

It seemed like the author was more interested in telling their life story about how they got into red teaming. I kept waiting to get to the good stuff about what red teaming actually is, but instead, it was all about setting up for it with no real substance. Finally, toward the end, we kinda sorta got to the point, and it turns out that red teaming is just a mishmash of thinking techniques you’ve probably heard of before. The author basically said, “Use the one that works for you, in your current scenario.” So, not exactly groundbreaking.

Don’t even get me started on the company examples they threw in there besides all the military based stuff. McDonald’s, Uber, Google – we’ve heard it all before, and they barely scratched the surface. Honestly, skip this one and go read “Thinking in New Boxes” instead. I’m giving “Red Teaming” a solid one-star rating – I gave up and couldn’t bring myself to read the final chapters.

Review: Shoji Morimoto – Rental Person Who Does Nothing

Rental Person Who Does Nothing: A memior
Shoji Morimoto

“Today, I’m starting a ‘rent a person who does nothing‘ service . . . Except for very simple conversation, I’m afraid I can do nothing.  Shoji Morimoto was constantly being told that he was a ‘do-nothing’ because he lacked initiative. Dispirited and unemployed, it occurred to him that if he was so good at doing nothing, perhaps he could turn it into a business. And with one tweet, he began his business of renting himself out . . . to do nothing. Morimoto, aka Rental Person, provides a fascinating service to the lonely and socially anxious.”

I received this tiny little non-fiction in the mail, and couldn’t believe my eyes that it was AU$32. I knocked it down in less than 2 hours, and unfortunately, didn’t get much out of it. There’s also a TV drama.  I’ve dreamed (not very deeply) of being a nude model for art classes, which is pretty much ‘do nothing’ as far as I’m concerned. Mr. Morimoto’s idea is that doing nothing is ok – it’s not what someone does that makes them ‘useful’.

The book implies that he is free to hire, and all you pay is transportation and food if the ‘appointment’ is during meal times. Perhaps this was true when he started in 2018, but a quick google says that he charges 10’000 yen or ~US$80 per appointment. I reckon that’s a pretty good return! He also said in the book that he was living off his savings, but as of 2022 he does make a living from it (on Twitter it says his fee is 30’000 yen).

I don’t think there’s room for a do nothing person in Australia. Plenty of Aussies are very proud they do nothing! I very much doubt you’d find someone to pay you for nothing. I think that maybe Japanese society is fit for this, as you can rent a person for many other things. And perhaps there is more focus on what it looks like to others when you go places alone? Honestly, if I was going to pay someone as company, as a slender white Queer ciswoman, I’d be hiring a proper boyguard who can defend me if needed (particularly travelling in countries not safe for women).

Anyway, I don’t think this memoir is a good fit for the Australia market. Maybe borrow it from the library or a friend, or give it to someone as a cheeky gift! Maybe it’ll be perfect for gifting to that person in the office who never does anything…

Pan Macmillan | 11 July 2023 | AU$29.99 | paperback

Review: Sarah Kessler – Gigged (S)

Gigged
The End of the Job and the Future of Work
Sarah Kessler

“In Gigged, Sarah Kessler meets the people forging this new world of unorthodox employment: from the computer programmer who chooses exactly which hours he works each week, via the Uber driver who is trying to convince his peers to unionise, to the charity worker who thinks freelance gigs might just transform the fortunes of a declining rural town. Their stories raise crucial questions about the future of work. What happens when job security, holidays and benefits become a thing of the past? How can freelancers find meaningful, well-paid employment? And could the gig economy really change the world of work for ever?”

The book titled “Gigged” introduces the author’s concept of freelancing and the autonomy it offers in choosing one’s own jobs. Despite its publication a few years ago, the book is still relevant. The author frequently references Uber as an illustrative example, highlighting the freelance contractors of Uber drivers. Various anecdotes from other companies are included creating a comprehensive narrative.
I found the examples to be quite enjoyable. Initially, the author seems to diverge from the main topic, giving the impression of going off on tangents. However, as one progresses through the book, a rhythmic pattern emerges, allowing for a better understanding of the author’s style. The book manages to deliver a wealth of information in an easily digestible manner.

One aspect that detracted from my overall experience was the book’s heavy emphasis on American contexts, including examples and specific currency amounts. This limited scope is irrelevant to readers from other parts of the world and hampers the ability to connect with the provided examples.

Overall 4 stars. What will the future look like?